Cerca Psicología Online
Brand design for an online therapy platform.
Psychology, health and its visual cultures have always been associated with calm and relaxation; the approach sought in the brand also wanted to encourage action and movement, which is why the chromatic framework is based on the luminosity and vitality they can offer. Their corporate identity combines the simplicity and modernity of the typography with the icon design. And yes, it stands for many things – community, growth and accompaniment, thus being the capital letter of the brand.
We designed the corporate stationery, the visual lines of the brand and the photographic treatment of all graphic communications, various merchandising pieces and the web design of the platform should have.